If you're a Canada Post Unaddressed Admail customer, you can also benefit from three innovative additional targeting services*, which are tailored to meet your specific targeting needs and help you determine your market share at various geographic levels, e.g.. postal code, routes etc.
- Point of call (household) to postal code penetration analysis
If your client list or database has the addresses of five houses in a particular postal code and Canada Post data show that the postal code has 10 houses in total, your point of call to postal code penetration rate is 50 percent.
- Postal code to delivery route penetration analysis
If a specific delivery route has 12 postal codes and you have four of them on your client list or database, your postal code to delivery route penetration is 33 percent.
- Point of call (household) to delivery route penetration analysis
If a specific delivery route has 139 homes and your client list or database has 44 of them, your point of call to delivery route penetration is 31.66 percent.
Contact us to find out how to put GeoPost Plus to work for you today 
*Some conditions apply
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