Canada | U.S.A. / INTL.

Business Reply Mail™

Business Reply Mail™ (BRM) is a trusted direct response vehicle that improves consumer and business responses to your solicitations. Available in envelope, card and label format, Business Reply Mail is an easy and sure way for your customers to reach you at no expense to them.

Businesses, government departments, fundraisers and other organizations of all sizes can use Business Reply Mail to:

• Initiate customer service;
• Raise funds;
• Receive payments;
• Request information;
• Develop retail trade;
• Research the marketplace;
• Build databases;
• Generate sales leads;
• Identify customer needs.

How to get started?

1. Establishing a BRM Account

   To use the Business Reply Mail service, customers are required to:

   • Complete a BRM Agreement Activation form, and;
   • Complete a Credit Application form (where applicable).
   • Pay the applicable BRM Annual and Per Item Fee*

   To sign-up for the Business Reply Mail service, contact your Canada Post Representative or a Commercial Service Representative at 1-800-260-7678.

   *Customers are invoiced for the BRM Annual fee, one for each delivery address used. This is a non-refundable fee, in place to help address the costs associated with the service.

2. Creating Business Reply Mail (BRM) Artwork

   The Business Reply Mail Artwork Online tool is a fast, free, simple and secure way for customers to create and send artwork - electronically.

   Artwork created within the online tool contains all the essential BRM elements (BRM address, 4-state barcode, BRM chevrons, extraction bars, indicia etc.), in the correct format and with the appropriate design and physical characteristics of the requested type (envelope, card or label) and service type (Domestic or International).

   To access the BRM Artwork Online tool, customers must first register with Canada Post’s Online Business Centre (OBC). Click here to obtain your OBC Userid and Password now.

3. Customizing BRM

   There are specific areas on the front of a Business Reply Mail Item (envelope, card or label) that are available for customization.

   • The "Customer Controlled Area" is the area for customer’s to include corporate branding, images and/or targeted messaging.
   • The title (first line of the BRM address) can contain up to a maximum of 35 characters, depending on the address format (Unilingual or Bilingual), font size and font type selected.

   Essentially anything can be added to these customizable areas, provided the content and/or graphics respect BRM’s specifications and the "Non-Mailable Matter" guidelines.

   For the most current specifications, information and instructions on how to prepare and print Domestic and International Business Reply Mail, review the Business Reply Mail Customer Guide.

4. Before Printing BRM

   There are two processes available for customers, to help ensure their BRM Items qualify for the lowest applicable published Business Reply Mail price.

   1) The Confirmation of Artwork Placement process is the first step Customers should take to ensure Business Reply Mail elements are positioned correctly on the Items.

   2) The Certification of Machineability process is the final step customers should take to ensure Business Reply Mail Items are certified as machineable.

For more information refer to section 2.4.1 Confirmation of Artwork Placement and Certification of Machineability within the Business Reply Mail Customer Guide.