Unaddressed Admail™
- About

Targeting

• Geographic targeting
  GeoPost™ Plus lets you select the geographic area of your choice including:
  • Radius - delivery within a specific radius of your location;
  • Specified boundaries - specify a trading area using major thoroughfares or highways;
  • Villages, Towns, Cities, Provinces - delivery to all locations in Canada or down to a single postal walk.

• Demographic lifestyle targeting
  Birds of a feather do, in fact, flock together. Use GeoPost™ Plus targeting to define your target based on demographic data including but not limited to age, income and marital status.

• Lifestyle targeting
  GeoPost™ Plus uses PSYTE from MapInfo - Compusearch to segment Canadian neighbourhoods by lifestyle fitters. Sixty distinct clusters have been identified.

• Residential versus Business targeting
  Narrow down your mailing to just residential or businesses within the target area to reduce waste, increase focus and generate better results.
  | Introduction | About | Benefits | Features and Options | Pricing | Service Standards | Tools and How To's | Key Support Documents | Householder Counts and Maps |